The Customers Revenge Essay Example for Free

The Customers Revenge EssayThere is no better path to solve this kind of problems, than to typeface from the consumers perspective. Almost everybody has been in such a position once in their life, waiting and long talks on the phone with the service centre with at the end zero result. A lot of people say the customer is always right you should treat each with care. This sounds very reasonable, but is it too gravid to manage? It is a fact that how orotundger the institution gets, the greater diverse costs will be and therefore the greater the risk to fail. A big company can lose more compared to a small company. Thats why a big institution should handle careful. The problem in this episode is that there are dissatisfied customers. How can we make sure that these customers wont take away your (future) customers? And which customers are just naggers or really price listening to?Advertising is a well-known way to communicate with the (potential) customers. Another way to get m ore publicity as a company is say of Mouth. This type of marketing is the most fast and cheapest way to attract more customers (unless it is not negative treatment of Mouth). Happy customer results in positive Word of Mouth. This makes a nigh(a) Customer Relationship Management system important in an institution. In every company there are customers who are dissatisfied. This is take away course possible, because you as a company cant fulfill everybodys wishes and desires. It is important how you treat this dissatisfaction. If you as a company give speculative customer service, it can lead to angry customers. Negative Word of Mouth is the least thing you want. Word of Mouth can especially be circulate fast by customers who has a big influence in the society (for example celebrities, reviewers etc). Atida can maybe order its type of customers to know which customers can both break them or make them real quick.It cost a lot of time to assemble information of the customers, but this information is helpful for the duration of the unmarried consumer cycle. It also shows that Atida cares about its customers. The same can be done with the type of complaints. The call-center workers can order the type of dissatisfaction, so the company has a clear imagine what they could do better. The CEO could then focus on the main problems and try to improve the business. A reason for outsourcing the call-center department to another company in Bangalore is to overcome costs and call-waiting times. Also they wanted to standardize and streamline the customer service. When you outsource a part of your company, you must be sure that they are doing a good job. When they are not, the name of the company itself will be dragged down.Therefore, it is very important that everybody who owns a position in Atida, should also be representative. A good way to do this is to give training to the workers in Bangalore. Those training can teach them how to deal properly with customers who are dissatisfied. Another option is to get the call center department back to Atidas headquarter. The costs for the training should be compared to the difference of labor costs. Concluded, it is important that Atida provide good customer service. The customers are the ones you want to enjoy and therefore are important to listen to.